Reviewed by Tim Holden

Phil Lewis is a singer/songwriter from South Wales who'd previously worked with acoustic rock/pop team Full Circle. 'Demographic' is a collection of six of his own songs showcasing his song writing talent. The vocals are very reminiscent of Michael W Smith at his best and, as is becoming of a singer/songwriter, they fit the songs wonderfully, the arrangements being full without being too busy. The opening song, "Tumbling Down", has bouncy 70s keyboard sound with a strange intro made from repeated single syllable samples. "So Beautiful" is a rare jewel in the music industry, especially the Christian part of it, as it is haunting love song with a tasteful keyboard accompaniment and not a mention of sex anywhere. The final song, "A Million Dollars", is a witty commentary on the futility of chasing wealth and money and it does not pull any punches. "Hollywood is a lie, not a lifestyle/That vision of your Utopia has died/The lottery is not a dream, it's a nightmare/Where the beast has found you in his lair." All in all enjoyable listening, quite an achievement on a low budget recording, and one I will recommend to anyone, though it might not be everyone's cup of tea.