A successful marketing campaign has been reported by Christian E-tailers

AMERICAN Christian E-tailers, though in their infancy, have reported successful marketing campaigns based on the Dove Awards in April and the 'Jesus' TV mini-series in May. "Our Internet sales have not gone through the roof, but we didn't expect them to in just three months of operation," Jef Fite, president of Ibelieve.com, told trade magazine Billboard. CR

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