STYLE: Hip-Hop RATING OUR PRODUCT CODE: 119015-18494 LABEL: Independent FORMAT: CD Single ITEMS: 1
Reviewed by Mike Hartley
This two-track single from the UK based rapper features vocal and instrumental versions. With some catchy loops and a very commercial sound, the tune has the ability to surprise by sticking in your mind long after the final notes have faded away. The lyrics are a clear, unquestionable, Gospel message with challenges and encouragement in many areas of lifestyle, faith, social action, accountability and mentoring amongst others. It's this shotgun pellet lyric style that proves to be the weakness in the track though as, whilst the tune lingers, the words tend not to remain and the core of the message feels overwhelmed. Having said that, the chorus is captivating, with the repetition proving almost hypnotic and it's easy to find yourself joining in.
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